Deventer, Netherlands-based visionary Almar van der Krogt, who Founded VIRVIE, has launched his latest iPhone app called PRSN.NL. PRSN.NL is only the latest incarnation of an ongoing effort by Almar to join the beautiful and the functional. It’s a diary app that let’s you store photos, texts or locations in a stylish timeline. Private and shared entries are literally divided, revealing beautiful artwork along the way. You can browse your entries chronologically or hopscotch through your life via tags.
As Almar tells us, “Modern life is both personal and social, as well as physical and virtual. PRSN.NL accommodates for these circumstances by providing a private and a public view of your memories in the form of texts, photos and locations. Closed and open. Savored and shared. You flip between them with the flick of your finger. Also revealing the beauty that lies in between.
“Of course, your life proceeds chronologically and so that’s one way you can browse through the app, but by tilting your phone you also enter the “tag” view. It allows you to see connected memories and jump right into another time of your life.
“One more thing: quantifying yourself. I don’t mean those boring bar graphs or pie-charts, but a beautiful bead pattern that reflects your life as you recounted it. We call it the ‘Abstract’. You have to ‘see it for yourself’, because it literally is unique for every user.
Art at the heart
“Since it’s very beginning the quest at PRSN.NL has been to join the functions of our digital life with the beauty of art and design. So next to functional enhancements of the App, expect to see developments in ways to enjoy (digital) art from the heart of your device.”