In September of 2011 I sat down for dinner with Matt Weckel, one of my oldest friends, at a Vietnamese restaurant in Manhattan’s formerly gritty Lower East Side. Matt had gone to school for film production and was freelancing in DUMBO. At that time I was working as an on-site freelancer for a small, tight-knit team of proactive thinkers within Condé Nast. We began to talk about what we could do to form more meaningful connections with other creatives.

“How could we get everyone more exposure?”

“What if we were somehow able to join together our personal creative communities and help give artists some publicity at the same time?”

“We’re both from Brooklyn. We should leverage that somehow too, right?”

“Ok… so, a Brooklyn-based online creative community. People should be able to submit their work to us, right?”

“Yup. Let’s write about their work, art history and current events too.”

“What should we call it?”

“Hmm I have been thinking a lot lately about the need to break through a wall. What do we call people who run through stuff? Who kick down doors? Who break through walls?”

“I’d say we call them Wall Breakers.”

Since February 1, 2012 as The WallBreakers has undergone many transformations it has remained a constant in my life. It’s helped to keep me connected to people I care about. It’s helped me hone skills in writing, podcast production, and interviewing. It’s also helped improve my ability to be patient, to stick with something, and to be open in the present tense.


Who Was That Masked Man?

I am a native Brooklynite, a complete ham, and a rebel with a cause. I graduated from Pratt Institute in 2008 with a B.F.A. in Communications Design and a focus in Graphic Design. I’ve spent the past decade designing, copywriting, editing video, and producing audio.

While traveling down many different artistic avenues, I’ve learned to trust my instincts, be present with my passions, and absorb new information every day. I believe the best way to marry happiness and financial success is through being open, creative, and conscious. Getting off the ol’ tush and taking action helps too! I’ve noticed that a willingness to be vulnerable allows serendipity to occur, which leads to personal growth. Some of my heroes are Lucille Ball, Studs Terkel, Orson Welles, Bruce Springsteen, and “Macho Man” Randy Savage. Ooh yeh!

For my full portfolio of work please go to: JamesTheWallBreaker.com

Got something on your mind and want to shoot me a message? Email me: James@TheWallBreakers.com